Get Fresh Minds

Steal ideas like Cleopatra

She was last Pharaoh of ancient Egypt. Brilliant and charismatic, she ruled over the great city of Alexandria and spoke 7 languages. And Cleopatra used a bold, stolen idea to convince Mark Antony that Egypt was a powerful ally. Read more →

Fresh eyes see new opportunities.

Innovation doesn't have to be hard. Sometimes ideas with big impacts can result from simply looking at a challenge from an angle no one has ever considered before. A 14-year old from Pennsylvania recently found a way to save the US government nearly $400 million dollars - simply by considering something most other people overlooked. Read more →

Why every innovator should eat bugs.

Why is it that we are so resistant to eating bugs? Is it because they're creepy-crawly? Or because we're sure they cannot possibly taste good? More likely, our resistance to eating bugs in Western cuisine is a symptom of our reluctance to try something new. Read more →

The Right Way To Apply Limits During Idea Generation

Limitations can quickly suck all the life out of an idea generation session—and soon they’re the only thing anyone can think about. They become the elephant in the room. But limitations can also help idea generation and lead to more ideas – if you use them the right way. Read more →

Creative juice - Right from the source.

Many people believe that creativity is an innate characteristic. You're either born with it, or you're not - it's not something that can be developed. Whether you believe that or not, there's a place in South West England where creativity sprouts right from the ground. Check out this fun tongue-in-cheek video about how they export creative juice to the rest of the world. Read more →

How To Convince Others You’re An Innovator

It's really hard to prove that you’re creative. Sure, you could show up in a crazy outfit, send your resume in a pizza box or cover it in glitter – but will that really make a hiring manager or potential customer take you seriously? Standardized tests don't have a score for creativity. And not everyone agrees what is a creative idea. So how do you show someone you're innovative? Read more →